Color Control Purple Toning + Styling Foam

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Instantly rids blonde & grey hair of brassy tones; no mess; no crunch, no stiffness, no stickiness

4.5
Rated 4.5 out of 5 stars
1,421 Reviews
£19.50
Quantity

Why it's WOW

  • Lavender-tinted foam neutralises yellow and brassy tones instantly
  • No-mess alternative to purple shampoo (use on wet or dry hair)
  • Never sticky, stiff or crunchy for shiny, bouncy, supple results

1. Use after shampooing and conditioning.
2. Do not apply to soaking-wet hair. The brassier your colour, the drier your hair should be when applied.
3. Shake can well, then invert to dispense foam into palm.
4. Apply directly to brassy areas or all over hair.
5. Leave in and style as usual.

Color Control Toning & Styling Foam is a light-lavender tinted foam that instantly helps neutralise brassy tones and helps rid fair hair shades (blonde, grey, white) of unwanted yellow- tones.

Unlike dark purple shampoos that leave inky stains and are massaged into your scalp, this foam is a cleaner, easier, healthier option to keep blonde hair looking risp and bright.

A quantum leap from sticky, old-fashioned mousse that makes your hair stiff and crispy, this "smart foam" uses "rosins" (stiff, acrylic polymers) to give your hair a soft, flexible texture to make styling easier and protect against breakage.

Fair/light colour shades (blonde, grey, white, highlights); for all hair types and textures

Water/Aqua,VP/VA Copolymer, Isobutane, Propane, Cocamidopropyl Betaine,PEG-40 Hydrogenated Castor Oil, Methyl Hydrogenated Rosinate, Parfum/Fragrance,Benzalkonium Chloride, Diazolidinyl Urea, Panthenol, Amodimethicone, Myristamidopropyl PG-Dimonium Chloride Phosphate, Trideceth-12, Cetrimonium Chloride, Iodopropynyl Butylcarbamate,PPG-5-Ceteth-20, Linalool, Hexyl Cinnamal, CI 60730 (D&C Violet 2).

Although we strive to be as accurate as possible, we do not warrant that product descriptions or other content on our websites or Platforms are free from error, complete or current.

EXTREMELY FLAMMABLE. KEEP OUT OF REACH OF CHILDREN. DANGER: EXTREMELY FLAMMABLE AEROSOL

Cruelty Free
Gluten Free
Sulphate Free
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Chris Appleton’s brassy hair hack

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FREQUENTLY ASKED QUESTIONS

How to use Color Control Purple Toning + Styling Foam

1. Use after shampooing and conditioning.

2. Do not apply to soaking-wet hair. The brassier your color, the drier your hair should be when applied.

3. Shake can well, then invert to dispense foam into palm.

4. Apply directly to brassy areas or all over hair.

5. Comb or brush through to distribute evenly.

5. Leave in and style as usual.

Can you apply Color Control Purple Toning + Styling Foam to dry hair?

Yes, for a more enhanced tone. Start on damp hair first to gauge the product.

How often should you apply this product?

You should apply this product every time you shampoo or whenever you see more brassy tones.

Can you use this product on naturally gray hair?

Yes, it helps reduce yellow and brassy tones leaving hair looking brighter.

How is this product different from a purple shampoo?

This product is not loaded with purple dye that makes a mess in your shower.

Is Color Control Purple Toning + Styling Foam cruelty-free and vegan?

Yes.

Is Color Control Purple Toning + Styling Foam sulfate-free?

Yes.

Is Color Control Purple Toning + Styling Foam a heat protectant?

Yes.

How much of this product should you use?

Start with a small handful and apply more as needed.

Can you use Color Control Purple Toning + Styling Foam on extensions?

Yes, this product is extension safe.

Can you use this product in conjunction with other products?

Yes, you can.

What does Color Control Purple Toning + Styling Foam smell like?

It has a low concentration of fragrance - it smells fresh and clean.

4.5
Rated 4.5 out of 5 stars
Based on 1,421 reviews
1,421 reviews
  • Beth J.
    Verified Buyer
    I recommend this product
    Hair Concern Color-care
    Hair Type Fine, Wavy
    My Results Stronger Hair, Soft Touchable Hair, Shinier Hair
    Rated 5 out of 5 stars
    6 days ago
    Love this product.

    I have white hair naturally and this cures the yellow hues that happen with products and hot irons. Leaves hair shiny too!

  • Kate D.
    Verified Buyer
    I recommend this product
    Hair Concern Color-care, Frizzy Hair, Tangled Hair, Fine, Flat Hair, Brassy Hair
    Hair Type Fine, Wavy, Highly Textured
    My Results Less Frizz, Bouncy Hair, Shinier Hair, Visible Difference
    Rated 5 out of 5 stars
    6 days ago
    Color me in love

    I have bleached and toned blonde highlights as my hair transitions to gray from dark brown. This toner mousse will keep your color looking bright without the brassy tones. Better than purple shampoos!

  • Jodie
    I recommend this product
    Rated 5 out of 5 stars
    4 weeks ago
    5 Stars

    Love this product, with next day delivery

  • Mrs
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    5 Stars

    Lovely to use not at all sticky

  • Mary K.
    Verified Buyer
    I recommend this product
    Rated 4 out of 5 stars
    1 month ago
    Color control purple to.i g

    Very good ty