Flo-etry ~ Vital Natural Curly Hair Serum
Flo-etry ~ Vital Natural Curly Hair Serum Flo-etry ~ Vital Natural Curly Hair Serum Flo-etry ~ Vital Natural Curly Hair Serum Flo-etry ~ Vital Natural Curly Hair Serum Flo-etry ~ Vital Natural Curly Hair Serum Flo-etry ~ Vital Natural Curly Hair Serum Flo-etry ~ Vital Natural Curly Hair Serum Flo-etry ~ Vital Natural Curly Hair Serum Flo-etry ~ Vital Natural Curly Hair Serum

Flo-etry
Vital Natural Curly Hair Serum

FG icon

Rich-oil blend moisturises strands from root to tip for instantly plump, plush, juicy curls. No weight or greasy feel!

4.6
Rated 4.6 out of 5 stars
667 Reviews
£27.00

 

Why it's WOW

  • New “Naked Technology” feels like nothing’s on the hair!
  • Flo-etry curl serum instantly moisturises and plumps dehydrated curls (that are inherently dry because natural oils from the scalp can’t easily flow down the bends and twists of curly strands)
  • Our proprietary Profaxil-18 Complex™ breaks up Jojoba, Pequi, and Coconut Oils’ large particles to micro-disperse these rich oils throughout hair strands, from lengths to ends for weightless, non-oily results
  • Instantly delivers super-hydrated, juicy, healthy-looking curls....defrizzed and glossy, never greasy

Apply to wet hair after washing and conditioning with Hooked and Coco-Motion. Working section by section, use fingers or a comb to distribute evenly, throughout lengths.

Curly, Coily Hair (Type 3a - 4c curls)

Aqua, Behentrimonium Methosulfate, Cetearyl Alcohol, Cocos Nucifera (Coconut) Oil, Peg-40/Ppg-8 Methylaminopropyl/Hydroxypropyl Dimethicone Copolymer, Glycerin, Polyquaternium-37, Dipropylene Glycol, Simmondsia Chinensis (Jojoba) Seed Oil, Phenoxyethanol, Propylene Glycol Dicaprylate/Dicaprate, C10-40 Isoalkylamidopropylethyldimonium Ethosulfate, Caprylyl Glycol, Caryocar Brasiliense Fruit Oil, Ceteareth-20, Ppg-26-Buteth-26, Peg-40 Hydrogenated Castor Oil, Ppg-1 Trideceth-6, Hydrolyzed Rice Protein, Parfum, Quaternium-33, Benzyl Alcohol, Tocopherol, Potassium Sorbate, Sodium Benzoate

Although we strive to be as accurate as possible, we do not warrant that product descriptions or other content on our websites or Platforms are free from error, complete or current.

Caution: Avoid contact with eyes. If contact occurs, rinse thoroughly with clean water.

Cruelty Free
Gluten Free
Vegan
Product Icon

INSTANT CURE FOR WEAK, BRITTLE CURLS!

FRICKIN’ SHOOK.....! JUICY, DEFINED RINGLETS

Quote

“Go ahead....touch my hair!” 

I love the soft bouncy free moving curls Flo-etry creates. Your hair isn't wet, sticky, crunchy, or frizzy. They are dry beautiful curls I can run my fingers through. (My husbandl loves it, and so do I.)

Kelley R.
Verified Buyer

THE KEY TO JUICY, SOFT CURLS FROM ROOTS TO ENDS

New! Naked Technology

Read More
SHOP NOW

†Average results based on independent testing

You may also like

Shook ~ Mix + Fix Bundling Curly Hair SprayShook ~ Mix + Fix Bundling Curly Hair Spray
Award winning Icon

Shook Mix + Fix Bundling Curly Hair Spray

£32.50 £15.00
4.5
Rated 4.5 out of 5 stars
1,401 Reviews
Perfect Curls Starter KitPerfect Curls Starter Kit
On sale

Perfect Curls Starter Kit

£32.00 GBP £32.00 Original price: £37.00 GBP
4.6
Rated 4.6 out of 5 stars
114 Reviews

FREQUENTLY ASKED QUESTIONS

How to use Curl Wow Flo-etry

Apply to wet hair. Working section by section smooth through hair and use fingers or a comb to distribute evenly throughout lengths.

Can this be used on all curl types?

Absolutely.

Can you use this product on dry hair to refresh curls/tame frizz?

Yes, but use a small amount on dry hair to refresh and moisturize.

Will this product make your curls more defined?

Absolutely.

Is Flo-etry cruelty-free?

Yes.

Is Flo-etry sulfate-free?

Yes.

Is Flo-etry a heat protectant?

Yes.

How much of this product should you use?

Use more on coarse, dry hair, and use a bit less on fine hair.

Can you use Flo-etry on extensions?

All Color Wow products are safe for extensions but always consult your stylist on which products are best to use with your specific type of extensions.

Can you use this product in conjunction with other products?

Yes, you can use this with Shook or other stylers.

What does Flo-etry smell like?

It smells like vanilla and coconut.

4.6
Rated 4.6 out of 5 stars
Based on 667 reviews
Write a Review (Opens in a new window)
667 reviews
  • Dawn R.
    Verified Buyer
    I recommend this product
    Hair Concern Fine, Flat Hair, Frizzy Hair, Thin Hair, Thinning Hair, Color-care
    Hair Type Fine, Thin, Curly
    My Results Less Frizz, Defined Curl/Wave Pattern, Smoother Hair
    Rated 5 out of 5 stars
    3 days ago
    Vital Natural

    Awesome

    Was this helpful?
  • Katherine W.
    Verified Buyer
    I recommend this product
    Hair Concern Damaged Hair or Breakage, Color-care, Dullness, Frizzy Hair
    Hair Type Fine
    My Results Bouncy Hair, Defined Curl/Wave Pattern, Smoother Hair, Soft Touchable Hair, Shinier Hair
    Rated 5 out of 5 stars
    6 days ago
    Curly locks

    Just put a bounce back in my curls. Made it so much easier and gives me so much more curls. Love having my curls back and they were easy here than normal to keep in my hair. Thank you very

    Was this helpful?
  • Fiona P.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    .

    .

    Was this helpful?
  • Debra K.
    Verified Buyer
    I recommend this product
    Hair Concern Curl Definition, Color-care, Thinning Hair, Frizzy Hair
    Hair Type Curly, Wavy
    My Results Bouncy Hair, Defined Curl/Wave Pattern, Soft Touchable Hair, Cleaner, Fresher Hair
    Rated 5 out of 5 stars
    1 week ago
    Soft curls

    Luv it curly but not crunchy !

    Was this helpful?
  • Mrs
    I recommend this product
    Rated 4 out of 5 stars
    1 month ago
    4 Stars

    Great curl cream and quality

    Was this helpful?