FREE Hooked
100% Clean Curl Shampoo
with Root-Locking Technology

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Residue-free, sulphate-free formula helps anchor hair to prevent shedding + reduce breakage

£26.00

Why it's WOW

  • Unique, sulphate-free formula within our curl enhancing shampoo leaves NO residues for optimum scalp and hair conditions, and bouncier, weightless curls
  • Features our proprietary Procapil® blend to help “anchor” strands at the root, preventing excessive shedding or hair loss from styling stressors (braids, weaves, extensions)
  • Leaves curls’ surface film-free and optimally receptive to leave-in hydrators + moisturising stylers

After treating with Snag-Free, apply to wet hair and massage into a lather. Rinse thoroughly and repeat. If you don’t achieve a rich, foamy lather, your hair has a lot of build-up and you may require a second shampoo application.

Curly, Coily Hair (Type 3a - 4c curls)

WATER/AQUA, SODIUM METHYL 2-SULFOLAURATE, COCAMIDOPROPYL HYDROXYSULTAINE, SODIUM COCOYL ISETHIONATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROAMPHOACETATE, SODIUM METHYL COCOYL TAURATE, GLYCERIN, PHENOXYETHANOL, DISODIUM 2-SULFOLAURATE, FRAGRANCE/PARFUM, SODIUM COCOYL GLYCINATE, SODIUM PCA, PEG-150 DISTEARATE, HYDROLYZED WHEAT STARCH, ALOE BARBADENSIS LEAF EXTRACT, CHLORPHENESIN, PPG-2 HYDROXYETHYL COCAMIDE, BENZOIC ACID, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, DEHYDROACETIC ACID, CITRIC ACID, POLYQUATERNIUM-22, HYDROLYZED WHEAT PROTEIN, APIGENIN, OLEANOLIC ACID, BUTYLENE GLYCOL, PEG-40 HYDROGENATED CASTOR OIL, TOCOPHERYL ACETATE, BIOTINOYL TRIPEPTIDE-1, BHA, PPG-26-BUTETH-26, POTASSIUM SORBATE. F# 102-0

Although we strive to be as accurate as possible, we do not warrant that product descriptions or other content on our websites or Platforms are free from error, complete or current.

Procapil® is a registered trademark of Sederma.

Cruelty Free
Gluten Free
Vegan
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FREQUENTLY ASKED QUESTIONS

How to use Curl Wow Hooked

1. Apply to wet hair and massage into a lather. Rinse thoroughly and repeat. 

2. If you don’t achieve a rich, foamy lather, this means your hair has a lot of buildup and you may require a third shampoo application.

Can this be used on all curl types?

Yes, it can.

How does this product differ from the regular Color Security Shampoo?

It contains Procapil and a natural combination of actives that help anchor the hair at the root for less shedding.

Is Hooked cruelty-free and vegan?

Yes.

Is Hooked sulfate-free?

Yes.

Is Hooked a heat protectant?

No.

How much of this product should you use?

That depends on the amount of hair you have; you can use as much as you need.

Can you use Hooked on extensions?

Yes, it is gentle on extensions.

Can you use this product in conjunction with other products?

Yes, you can.

What does Hooked smell like?

It smells like vanilla and coconut.